ABOVE THE FOLD #34

Morning! If you're new to this email - welcome to the fam! Great to have you here. You can catch up on previous letters here.

The links

1. VR fitness looks ... awesome?

2. Free $10M/yr startup idea

3. The latest MSCHF drop

4. Online shopping with friends

5. List of good 2020 news stories

Idea of the week: I was checking out online and for the first time saw a "verify your military/ veteran status and get 10% off" button. If you click it, it pulls up this authentication form on govx - turns out govx is like an AARP membership for active/former military families. These programs work when (a) the size of the group is significant (AARP is for ages 50+; has 38M members) and (b) broadly appreciated by the general public. I think creating an AARP for restaurant workers could work, and now more than ever given what COVID has done.