ABOVE THE FOLD #48

Hey everyone! Fun week over @ Hunch Studios - we just released our collab w/ Demi Lovato! This one was a longggg time coming, but so hyped w/ how it came out. Check it + lmk what you think! 🤪

The links
1. IG account making $10M+ selling cookies

2. NFTs are old news, enter the DAO

3. Another fun MSCHF drop

4. Bill Gates reddit AMA

5. The next Pokemon?

Today I learned: Bank of America was "Bank of Italy" for its first 26 yrs of existence; it was started to serve Italians in the North Beach neighborhood of SF.

Idea of the week: pop culture-ify ERRthang. Check this lucky charms candle - unboxing looks like a bowl of your fave cereal, then the charms melt into wax. There's a whole set of opps around elevating a commodity product with some pop culture phenom.

Peter Levin