ABOVE THE FOLD #22

The links

1. The 2020 State of Gen z report

2. BK with the genius marketing

3. Industry secrets in different fields (amazing reddit thread) 

4. Dana White bought, then sold the UFC for $4B+ w/o investing any of his own money

5. From a wealth accumulation POV, investing in the stock market is typically a better choice than buying a house

Big news: CA gov just announced every new car sold in the state will be an emission free vehicle by 2035. To put the scale of this in context: electric vehicle share of new car sales in CA was ~6% in the first half of this year. Big moves, Gov Newsom.  

Easy money: the new iOS update just created a big opportunity for people to design and sell custom icons for people's homescreens. Even bigger opp for brands to make themed packs and get a bunch of free advertising.